displayName
Voice of Customer Synthesis
workflowKind
governance
triggerType
scheduled
typicalCadence
monthly
complexity
cross-team
description
Aggregates and synthesizes customer feedback from all channels into
actionable insights -- ingesting data from NPS surveys, CSAT responses,
support ticket sentiment, social media mentions, app store reviews, sales
call transcripts, and community forum posts, applying topic modeling and
sentiment analysis to extract recurring themes, scoring theme urgency by
frequency, sentiment intensity, and customer-tier weighting, deduplicating
themes against known product backlog items, mapping feedback themes to
product areas and journey stages, tracking theme trend trajectories over
time to distinguish persistent issues from transient spikes, and packaging
insights into structured briefs for product, engineering, and leadership
audiences. Produces monthly VoC report, theme trend dashboard, and
product-area feedback digest. Excludes product roadmap decisions.