Thought Leadership Publication overview

Produces and places thought leadership content to build executive and brand authority — identifying high-impact publication targets and conference speaking opportunities, ghostwriting bylined articles and opinion pieces for executives, preparing speaking proposals and pitch decks, coordinating with PR for media placement and journalist outreach, managing editorial calendars for contributed content, and tracking share of voice and citation metrics against competitors. Produces editorial pipelines, publication placement reports, and speaker opportunity assessments. Excludes press releases and crisis communications.