{
  "id": "skill-area:funnel-optimization",
  "_kind": "SkillArea",
  "_file": "domain/skill-areas/skill-areas-expanded-2.yaml",
  "_cluster": "domain",
  "attributes": {
    "displayName": "Funnel Optimization",
    "description": "Analyzing and optimizing conversion funnels — drop-off analysis,\nfunnel instrumentation, multi-touch attribution, and experiment\ndesign for improving step-by-step user progression.\n",
    "expertiseLevels": [
      "intermediate",
      "expert"
    ]
  },
  "outgoingEdges": [
    {
      "from": "skill-area:funnel-optimization",
      "to": "specialization:product-management",
      "kind": "applies_to",
      "attributes": {
        "confidence": "primary"
      }
    },
    {
      "from": "skill-area:funnel-optimization",
      "to": "domain:e-commerce",
      "kind": "applies_to",
      "attributes": {
        "confidence": "secondary"
      }
    },
    {
      "from": "skill-area:funnel-optimization",
      "to": "skill-area:conversion-optimization",
      "kind": "prerequisite_for_learning",
      "attributes": {
        "strength": "recommended"
      }
    }
  ],
  "incomingEdges": [
    {
      "from": "skill-area:paywall-design",
      "to": "skill-area:funnel-optimization",
      "kind": "prerequisite_for_learning",
      "attributes": {
        "strength": "helpful"
      }
    },
    {
      "from": "skill-area:onboarding-flow-design",
      "to": "skill-area:funnel-optimization",
      "kind": "prerequisite_for_learning",
      "attributes": {
        "strength": "helpful"
      }
    }
  ]
}