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Agentic AI Atlas · Digital Marketing Analytics
skill-area:digital-marketing-analyticsa5c.ai
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SkillArea JSON

skill-area:digital-marketing-analytics

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Digital Marketing Analytics json

Inspect the normalized record payload exactly as the atlas UI reads it.

File · domain/skill-areas/skill-areas-marketing-content.yamlCluster · domain
Record JSON
{
  "id": "skill-area:digital-marketing-analytics",
  "_kind": "SkillArea",
  "_file": "domain/skill-areas/skill-areas-marketing-content.yaml",
  "_cluster": "domain",
  "attributes": {
    "displayName": "Digital Marketing Analytics",
    "description": "Measuring and optimizing digital marketing performance through attribution\nmodeling, multi-touch analysis, conversion rate optimization, and marketing\nmix modeling. Covers pixel implementation, UTM discipline, GA4 and CDPconfiguration,\nand the statistical methods needed to separate signal from noise in campaign data.\nProvides the analytical foundation for channel investment decisions and\ncontinuous performance improvement.\n",
    "domains": [
      "domain:digital-marketing",
      "domain:business-intelligence"
    ],
    "expertiseLevels": [
      "intermediate",
      "expert"
    ]
  },
  "outgoingEdges": [
    {
      "from": "skill-area:digital-marketing-analytics",
      "to": "domain:digital-marketing",
      "kind": "applies_to",
      "attributes": {
        "confidence": "primary"
      }
    },
    {
      "from": "skill-area:digital-marketing-analytics",
      "to": "specialization:digital-marketing-strategy",
      "kind": "applies_to",
      "attributes": {
        "confidence": "secondary"
      }
    },
    {
      "from": "skill-area:digital-marketing-analytics",
      "to": "domain:business-intelligence",
      "kind": "applies_to",
      "attributes": {
        "confidence": "secondary"
      }
    },
    {
      "from": "skill-area:digital-marketing-analytics",
      "to": "skill-area:seo-sem",
      "kind": "prerequisite_for_learning",
      "attributes": {
        "strength": "recommended"
      }
    }
  ],
  "incomingEdges": [
    {
      "from": "skill-area:revenue-attribution",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "prerequisite_for_learning",
      "attributes": {
        "strength": "helpful"
      }
    },
    {
      "from": "lib-agent:digital-marketing--competitive-intelligence-analyst",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--content-marketing-strategist",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--cro-expert",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--email-marketing-expert",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--influencer-marketing-expert",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--marketing-analytics-expert",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--marketing-automation-architect",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--performance-marketing-lead",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--ppc-strategist",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--seo-expert",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--social-media-strategist",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:digital-marketing--social-paid-expert",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:entrepreneurship--growth-hacker",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 0.7
      }
    },
    {
      "from": "lib-agent:public-relations--pr-measurement-analyst",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-agent:public-relations--reputation-management-expert",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 0.7
      }
    },
    {
      "from": "lib-agent:arts-culture--marketing-communications-agent",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 0.7
      }
    },
    {
      "from": "lib-process:digital-marketing--ab-testing-experimentation",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--attribution-measurement",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--blog-content-production",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--competitive-intelligence",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--content-marketing-strategy",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--digital-analytics-implementation",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--email-marketing-campaign",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--influencer-campaign",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--influencer-relationship",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--keyword-seo-strategy",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--landing-page-optimization",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--lead-scoring",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--link-building",
      "to": "skill-area:digital-marketing-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--marketing-automation-workflow",
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      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:digital-marketing--marketing-performance-dashboard",
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      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
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    },
    {
      "from": "lib-process:digital-marketing--meta-ads-campaign",
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      "attributes": {
        "weight": 1
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    },
    {
      "from": "lib-process:digital-marketing--ppc-campaign-setup",
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    {
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      "attributes": {
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      }
    }
  ]
}

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