{
  "id": "skill-area:content-strategy",
  "_kind": "SkillArea",
  "_file": "domain/skill-areas/skill-areas-marketing-content.yaml",
  "_cluster": "domain",
  "attributes": {
    "displayName": "Content Strategy",
    "description": "Defining how an organization uses content to achieve business goals — editorial\nplanning, content operations, governance, and measurement frameworks. Covers\naudience modeling, content taxonomy design, channel-mix decisions, and the\nworkflows that enable consistent production at scale. Connects content investment\nto measurable outcomes such as organic traffic, pipeline influence, brand\nauthority, and customer activation.\n",
    "domains": [
      "domain:marketing",
      "domain:digital-marketing"
    ],
    "expertiseLevels": [
      "intermediate",
      "expert"
    ]
  },
  "outgoingEdges": [
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      "kind": "applies_to",
      "attributes": {
        "confidence": "primary"
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    {
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      "attributes": {
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      "kind": "applies_to",
      "attributes": {
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}