{
  "id": "lib-process:product-management--product-launch-gtm",
  "_kind": "LibraryProcess",
  "_file": "generated-library/processes.yaml",
  "_cluster": "generated-library",
  "attributes": {
    "displayName": "specializations/product-management/product-launch-gtm",
    "description": "Product Launch Checklist and Go-To-Market (GTM) Plan - Comprehensive process for planning and\nexecuting successful product launches including pre-launch checklist, GTM strategy development, messaging framework,\nchannel strategy, launch timeline, success metrics definition, and post-launch monitoring. Covers market positioning,\ncompetitive analysis, launch tiers, stakeholder coordination, and continuous optimization.",
    "libraryPath": "library/specializations/product-management/product-launch-gtm.js",
    "specialization": "product-management",
    "references": [
      "- Crossing the Chasm: https://www.harpercollins.com/products/crossing-the-chasm-3rd-edition-geoffrey-a-moore",
      "- Product Marketing Alliance GTM: https://productmarketingalliance.com/go-to-market-strategy/",
      "- Pragmatic Institute Framework: https://www.pragmaticinstitute.com/resources/articles/product/product-launch-checklist/",
      "- Reforge Product Strategy: https://www.reforge.com/blog/product-launch-strategy"
    ],
    "example": "const result = await orchestrate('specializations/product-management/product-launch-gtm', {\n  productName: 'AI-Powered Analytics Dashboard',\n  launchType: 'major', // 'major', 'minor', 'feature', 'beta'\n  targetAudience: {\n    segments: ['enterprise', 'mid-market'],\n    personas: ['data-analyst', 'business-intelligence-manager'],\n    geographies: ['North America', 'Europe']\n  },\n  launchDate: '2026-06-15',\n  launchTier: 'tier-1', // 'tier-1' (full), 'tier-2' (limited), 'tier-3' (soft)\n  marketType: 'existing', // 'new', 'existing', 'adjacent'\n  competitive: {\n    competitors: ['Tableau', 'Power BI', 'Looker'],\n    differentiation: 'AI-powered automated insights'\n  }\n});",
    "usesAgents": [
      "general-purpose"
    ]
  },
  "outgoingEdges": [
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "skill-area:product-strategy",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "skill-area:product-analytics",
      "kind": "lib_requires_skill_area",
      "attributes": {
        "weight": 0.7
      }
    },
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "domain:software-engineering",
      "kind": "lib_applies_to_domain",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "role:product-manager",
      "kind": "lib_involves_role",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "role:product-analyst",
      "kind": "lib_involves_role",
      "attributes": {
        "weight": 0.7
      }
    },
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "workflow:product-discovery",
      "kind": "lib_implements_workflow",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "workflow:competitive-analysis",
      "kind": "lib_implements_workflow",
      "attributes": {
        "weight": 0.7
      }
    },
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "workflow:team-formation",
      "kind": "lib_implements_workflow",
      "attributes": {
        "weight": 0.5
      }
    },
    {
      "from": "lib-process:product-management--product-launch-gtm",
      "to": "specialization:product-management",
      "kind": "lib_belongs_to_specialization",
      "attributes": {
        "weight": 1
      }
    }
  ],
  "incomingEdges": []
}