{
  "id": "lib-process:marketing--integrated-campaign-planning",
  "_kind": "LibraryProcess",
  "_file": "generated-library/processes.yaml",
  "_cluster": "generated-library",
  "attributes": {
    "displayName": "integrated-campaign-planning",
    "description": "Develop cross-channel campaign strategy including objectives, target audience, messaging, channel mix (PESO model), budget allocation, timeline, and success metrics.",
    "libraryPath": "library/specializations/domains/business/marketing/integrated-campaign-planning.js",
    "specialization": "marketing",
    "usesAgents": [
      "campaign-strategist",
      "audience-strategist",
      "messaging-strategist",
      "channel-planner",
      "budget-planner",
      "project-planner",
      "creative-director",
      "analytics-strategist",
      "campaign-validator"
    ]
  },
  "outgoingEdges": [
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      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:marketing--integrated-campaign-planning",
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    {
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    },
    {
      "from": "lib-process:marketing--integrated-campaign-planning",
      "to": "role:marketing-manager",
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      "attributes": {
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      }
    },
    {
      "from": "lib-process:marketing--integrated-campaign-planning",
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    },
    {
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    },
    {
      "from": "lib-process:marketing--integrated-campaign-planning",
      "to": "workflow:brand-campaign-launch",
      "kind": "lib_implements_workflow",
      "attributes": {
        "weight": 1
      }
    },
    {
      "from": "lib-process:marketing--integrated-campaign-planning",
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    },
    {
      "from": "lib-process:marketing--integrated-campaign-planning",
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    },
    {
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    }
  ],
  "incomingEdges": []
}