II.
Domain overview
Reference · livedomain:advertising-tech
Advertising Technology overview
Programmatic advertising, demand-side and supply-side platforms, ad serving, real-time bidding, attribution modeling, and audience targeting at scale.
Attributes
displayName
Advertising Technology
description
Programmatic advertising, demand-side and supply-side platforms, ad
serving, real-time bidding, attribution modeling, and audience
targeting at scale.
Outgoing edges
contains2
- specialization:data-engineering-analytics·Specialization
- specialization:digital-marketing·SpecializationDigital Marketing
Incoming edges
applies_to1
- skill-area:programmatic-advertising·SkillAreaProgrammatic Advertising
applies_to_domain1
- workflow:brand-safety-review·WorkflowBrand Safety Review
specializes1
- specialization:ad-serving·Specialization